SEO
SEO in the AI Era: Evolving for Long-Term Success
In the ever-shifting world of digital marketing, one thing remains constant — the need to be found by the right people at the right time.
June 25, 2025
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The foundation of an effective SEO campaign for companies in Shepshed is comprehensive keyword research. We use premium SEO tools to identify the most suitable terms to target by analysing search intent, search volume, and competition.
Link building is about getting other websites to point to yours. It's like making friends in the online world; the more you have, the more popular you become. This helps more people of Shepshed finds you on the internet.
All SEO projects are managed through Basecamp, a project management platform. This makes it easy for you to see progress and completed tasks.
We will tweak the nuts and bolts of your website to make sure it’s running smoothly and is easy for your visitors to use. This includes making sure your site looks great, loads quickly, and that search engines can understand what your business in Shepshed is all about.
We size up your main rivals in Shepshed to see how your website measures up. It's all about understanding the SEO strategies they're using and figuring out how we can do it better, ensuring your website draws the crowd.
We will be in touch with you every month to provide an update on our progress. We will record a video to explain what we have accomplished so far and what the next steps are. Our goal is to keep you informed throughout the process.
Out of all the clicks on Google, 94% go to the search results that aren't ads. It's like almost everyone ignores the flyers in their mailbox and goes straight to the recommendations from friends instead.
Think of Google like a high street where the first shop gets the most visitors. Landing at the top of Google's search results is like having your shop in the busiest part of Shepshed, more people are likely to drop in.
Google uses a long checklist to decide which websites are the best match for your search - kind of like how you'd choose the best holiday destination. There are over 200 things it looks at, so making sure your Shepshed business website ticks as many boxes as possible helps it get noticed.
Organic search is the best way to increase your Shepshed business website traffic. Prioritise SEO to boost your online presence and optimise your content for search engines to take advantage of this opportunity.
Most websites never get a visit from Google searches. It’s like throwing a huge party on Shepshed, but no one knows it's happening. That's why it's crucial to light up your website's signpost so people can find you.
Most people find what they need on the first page of Google and don’t look any further, much like grabbing the first item off the shelf at a supermarket. Being on the first position of a local Shepshed search results page is key to getting noticed.
If you’re feeling unsure about whether your website needs SEO services or if you’re not sure where to start, we’ve got you covered! We’d be happy to offer you a FREE SEO audit. Our team will conduct a thorough SEO audit of your website and provide you with a detailed report that highlights the good, the bad, and the ugly aspects of your website’s SEO.
To get started, simply fill out the form below. We look forward to hearing from you!
In the ever-shifting world of digital marketing, one thing remains constant — the need to be found by the right people at the right time.
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Searching for “SEO near me”? You’ve come to the right place. At Dotwall Web Design, we excel in delivering premium SEO services tailored specifically to your local market. We’re here to elevate your online presence and drive high-quality traffic to your website.
If you’re looking for top-notch SEO in Leicester, you’re in capable hands. Simply fill out the form below, and we’ll start with a complimentary SEO audit. Our team is committed to enhancing your search engine rankings and helping your business grow.
Based in Loughborough, working with businesses across the UK and beyond — I design clean, fast, high-converting websites that actually perform.
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