A introductory video on SEO and how to rank your content in Google Search has been released by Google’s Creators channel. This video is excellent for those who are just starting in SEO or want to learn more about how Google ranks websites.
Here are the four tips from Google’s video:
Tip 1: Create valuable and informative content that is clear and straightforward. Use headings and subheadings to make it easier to read. You can check if your page is indexed correctly by using the URL Inspection tool in Google Search Console.
Tip 2: Avoid copying content from other websites, as this can harm your website’s value. External links are important because they give Google more context about your website. The best way to get external links is to collaborate with other creators or be a source of knowledge. Be creative in getting links, but never pay for link-building services.
Tip 3: Use popular keywords in your title and content that are relevant to your target audience. You can find these keywords using Google Trends and Google Adwords Keyword Planner.
Tip 4: Create content that is both user and search-engine-friendly, as Google’s algorithm is constantly evolving.
If you need help with SEO on your website contact us today for a free SEO audit.
